Our perspectives and foresight

SUMMARY This report is a portion of the dataset and information from our semi-annual State of Science survey. For additional information on particular segments or subsegments, please reach out to our team. In the semi-annual LINUS State of Science survey, we explore how scientists around the globe are adapting their priorities, productivity, and mindset based […]

We heard resoundingly from our pharma partners that they’re looking to AI and automation to meet productivity demands this year. But, what does adoption of AI tools really look like for this audience? We engaged with 25 pharma leaders to better understand their goals, challenges, and operational needs. Here’s a summary of what we learned.

AI (or machine learning) is changing advertising. In fact, i'’s even writing ads today. Forbes asked it’s agency panel: What are some lesser-used ways marketers can leverage machine learning advertising tools for their benefit?