We help leaders in life science and healthcare make transformative decisions and bring innovation to life.
We believe the future of health is the future of everything. Whether raising capital, hiring talent to discover, develop, and commercialize new health-related tools or therapeutics, or aiming to dominate the market, leaders who can inspire people to act will redefine healthcare. And those who shape the new healthcare economy will redefine the entire global economy.
LINUS is a strategy and innovation consultancy focused on helping the world’s leading organizations grow and be relevant in the evolving health landscape. For nearly 30 years, LINUS delivers deep insights, brand and creative strategy, new approaches and pragmatic solutions, all based on a deep understanding of human behavior.
INDUSTRIES WE SERVE
Commercializing today’s scientific tools to enable tomorrow’s discoveries.
Life Sciences Tools & Services →
Improving outcomes through life-changing devices.
Medical Devices →
Transforming healthcare through earlier and better detection.
Diagnostics →
Bringing life-changing therapies to market.
Pharma & Biotech →
Empowering the healthcare ecosystem.
Putting health in the hands of all.
INSIGHTS
FEATURED REPORTS
A Bold Path Through the Uncharted Future of Health
By 2035, today’s medical students, residents, attending physicians, and fellows will implement the best practices that will shape tomorrow’s care delivery. To understand the future of health, we need to understand the perspectives, impact, and dreams of these young care providers.
The Impact of NIH’s Cap on Indirect Expenses for Scientific Research—Perceptions from Academics
Hear from more than 130 academic decision-makers. The report offers actionable recommendations for commercial executives and marketing/sales teams to adapt their strategies and support academic research in this evolving funding environment.
CASE STUDIES
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Primary research and audience insights • Brand, positioning and messaging strategy & developing the brand story • Core and extended brand identity • Brand style guide
CASE STUDIES
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Building a foundation for innovative care delivery:
Health at Home
OUR CLIENTS
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TESTIMONIALS
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Understanding how people make decisions is the core of our insights and strategy.
Whether it’s decisions made by scientists, doctors, patients, or consumers, we’re as invested as you are. By understanding how decisions are made, we uncover the key drivers and develop strategies for positively influencing them.