Our perspectives and foresight

Gen Z is entering the workforce, and they’re going to hit the ground running. Whether they’ll be your next customer, employee or user, you’ll need to know how to connect with them right away. For our study, Gen Z and the Future of Health, we talked with 100 Gen Zers on the street, and 1,000 in a nationwide quantitative study, to better understand their views on health, wellness and the future of healthcare. If there’s one thing that’s obvious: they will disrupt everything we know about health and wellness.

In our recent study, we know that 66% of Gen Zers prefer some sort of in-person experience regarding their health. In a discussion at the Seattle Interactive Conference, President Kristin Apple and Founder Hamid Ghanadan discuss how to design for a generation that is deeply connected to health.

As patients become more empowered in their own health journeys, they’re becoming more fluent in wearables and digital health apps. At the Health Innovation Summit 2022, Hamid Ghanadan talks with Erin Coward of JPMorgan Chase & Co about how practitioners and experts in digital therapeutics (DTx) can adapt to this new generation of patients.

A lot has changed in a year and one thing hasn’t. Gen Z is still signaling the way we do, see, and talk about health — a position that is only fueled by a global pandemic. Listen to our report read out from our latest follow-up study on how this generation is shaping the future of health.

Gen Z is here and they’re about to disrupt every notion we know about health and healthcare. In Forbes, Hamid Ghanadan breaks down three major themes from our ongoing study on Gen Z and the future of health.

Gen Z is going to make a huge impact on the healthcare space. But do organizations know what’s coming? LINUS President, Kristin Apple, is sharing a presentation on Gen Z and the future of health at SAMPS annual meeting on October 25.